About Us

About hot fit nyc

Hammer of Thor Fitness was created by Coach Thor as his own brand by combining his martial arts and fitness prowess with the use of combat sports, strength, athletic and explosive power training to create the ultimate combination of training techniques.  He creatively blends skills from martial arts and strength & conditioning  with staples of fitness such as barbell work, plyometrics. and calisthenics to make workouts challenging yet approachable. Now at our studio location in the Upper East Side, Coach Thor and his team are proud to offer private, semi-private and small group fitness.  

For complete Trainer bios, please see below.

Coach Thor

Owner/Founder/Lead Trainer

Coach Thor is an undefeated championship fighter and competitive athlete with over 20 years of professional experience, making him the most sought-after personal trainer on the Upper East Side of New York City.  His ring name is the “Hammer of Thor”, and he has held numerous world titles.  Coach Thor’s resume includes: 

Competitive Sports:

  • USKBA World Open Heavyweight Muay Thai Champion
  • IKF & Kyokushin Bare Knuckle Knockdown Champion
  • Golden Gloves Heavyweight Boxing Champion
  • Empire State Games Boxing Medalist
  • 4-time winner of Armbar Kumite Freestyle Open Tournament (featuring submission wrestling) 
  • Numerous Obstacle Course races 
  • Power lifting competitions 
  • Strongman competitions 


  • Personal Trainer with NCSF
  • IFPA Sports Nutrition
  • Russian Kettlebell (RKC)
  • TRX Instructor  
  • Reebok Stretch
  • Certified Instructor: Muay Thai / Thai Boxing 
  • Instructor: Jun Fan Jeet Kune Do

Other Areas of Training and Expertise

  • Boxing
  • Brazilian Jiu Jitsu 
  • Freestyle Submission Wrestling 
  • Mixed Martial Arts (MMA) 
  • Karate- Shorin Ryu Lum & Goju-Ryu
  • Tae Kwon Do 
  • Kali
  • Barbell Training

Throughout his career, while pursuing his own training and actively competing Coach Thor simultaneously trained, coached, cornered and sparred, with numerous professional and amateur fighters including champions in Muay Thai and Mixed Martial Arts (MMA). Most recently, Coach Thor trained at American Top Team with UFC fighters like Junior Dos Santos and Amanda Nunes. What sets Coach Thor apart in his teaching of combat sports is his ability to blend techniques and build skills that can be used for self-defense or competition in the ring. 

Coach Thor embraces each person’s unique goals whether modest or extreme.  For some, working out aids in general fitness with weight loss, toning up / increasing lean mass, improved energy, & decreasing stress.  Others may aim to compete in an amateur or professional sport, like boxing or kickboxing, want to finish a 5k or an obstacle race, maybe even enter a powerlifting, strongman or bodybuilding competition. 

 No matter what the goal, Coach Thor excels in challenging yet approachable programming that is fun, dynamic and adapts with the client as they grow. His approach to training, whether one-on-one Personal Training, or in Group Fitness Classes, is to apply his knowledge and skills to craft individualized plans that undoubtedly lead clients to not only reach but exceed their personal goals.  This is what has made Coach Thor THE premiere trainer on NYC’s Upper East side, and what drives his passion. 


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